CR600 5 days
- Display Language:
- Insufficient data for accurate rating at this time.
- Course participants learn about the business processes in the SAP CRM Marketing solution. They also learn how to set up (customize) SAP CRM Marketing Management functions.
- Customers and project team members who want to have greater knowledge of the functions and scenarios that are supported in SAP CRM Marketing.
- SAP consultants and partners
Course based on software release
- SAP CRM 7.0 EhP2
- Overview of marketing management in SAP CRM
- Marketing Plans and campaign management
- Working with marketing projects
- Preparation and Execution of campaigns
- Segmentation of business partners
- Marketing attributes
- Creating target groups
- Creating personalized e-mails
- Marketing Product Proposals
- Lead Management and Surveys
- Campaign automation
- External List Management
- Special Functions and Features in campaign management
- This course is based on the functions contained in SAP's SAP CRM solution. It does not contain functions that relate to SAP industry solutions.
No tags submitted for this course yet
Share this course: Print