Course announcements
- In this course, you will get in depth functional training of SAP Trade Management Business Process and solution capabilities. You will gain a deep understanding of the Trade Management end-to-end business process, and solution benefits, capabilities and architecture. The course comes with many hands-ons, to deepen the theoretical lessons.
Course information
- Business Context
- Describe the industry challenges
- Explain the end-to-end business process
- Explain the different business roles
- Explain the importance of the end state analytic needs when implementing SAP Trade Management
- Explain the importance of change management in the organization
- Explain the importance of various testing cycles during the implementation
- Sales Planning and Budgeting
- Get an overview about Sales and Budgeting
- Explain the planning structure used in the business process
- Explain the main activities in the planning preparation
- Explain the main activities of target distribution
- Define channels and categories
- Explain the commercial conditions
- Explain the top-down distribution of targets
- Explain the funding structure
- Explain dynamic funds and business advantages
- Explain fixed funds and its usage
- Explain the main activities in Customer HQ negotiation
- Explain the main activities in initiating the customer business planning
- Explain the bottom-up planning activities
- Explain the approval process and version management
- Explain how the forecast is calculated
- Explain the corrective actions for adjusting the sales plan
- Customer Planning
- Explain the Customer Planning Process
- Explain buyer concept
- Explain the maintenance of buyer targets
- Explain the benefits of creating a planning product hierarchy
- Explain the main activities in building the account strategy
- Explain the customer mission, strategy and development plan
- Explain usage and maintenance of assortments
- Explain the elements, usage and the maintenance of a baseline plan
- Explain the concept of TU and CU
- Explain options to populate the customer promotion plan
- Explain how to evaluate customer plan against sales target, funds, KPIs
- Explain how to create and maintain alternative scenarios
- Explain the different types of approval
- Explain the activities generated when approving a plan
- Explain how the forecast is calculated, adjusted and handled in versions
- Promotion Planning
- Gain an overview about promotion planning
- Explain the methods used by the account manager to build up their promotional plan
- Explain the essential elements of a promotion
- Explain the planning of the overall promotional volume
- Explain the different trade investments and how to assign it to a promotion
- Explain the overall impact of the promotion on the plan
- Evaluate alternative approaches to run the promotion in order to find the best option
- Explain the promotional approval process
- Explain the impacted and the generated activities, when approving a promotion
- Explain the promotional monitoring processes, tools and metrics
- Explain the typical promotion course correcting activities and their impacts
- Execution and Settlement
- Give and overview of Execution and Settlement
- Explain the generation of discount, contract settlement conditions or rebate conditions from a promotion
- Explain the integration of actual discounts with funds checkbook
- Explain the necessary In-Store Preparation activities to ensure proper in-store promotion execution
- Explain the In-Store Tracking activities that provide the account manager with visibility into the customer execution of the agreed promotion
- Explain the accruals management process for building the accruals for all conditional investments that are based on the performance of the customer in order to prepare for deferred payments
- Explain the different accruals calculation methods and their required information
- Explain the different proof of performance for validating a customer claim
- Explain the settlement process
- This course will prepare you to:
- speak at a high level of the challenges with the trade management process and the value proposition of SAP Trade Management.
- Application Consultant
- Business Analyst
- Business Process Architect
- Business Process Owner / Team Lead / Power User
- Data Consultant
- Data Manager
- Developer
- Development Consultant
- Enterprise Architect
- Industry Specialist
- Program/Project Manager
- Solution Architect
Essential
- CR100 CRM Customizing Fundamentals
- General experience with SAP BW
- General experience with SAP CRM and SAP ERP
Recommended
- Knowledge of Consumer Products Industry
- General experience with SAP BW
- SCM620 Pricing in Sales and Distribution
- SAP CRM 7.0 EhP3 or higher
- SAP ECC 6.0 EhP5
- SAP BW 7.4 or higher
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